Thursday 20 November 2014

Print Advert

Copy
There is text on the poster it is formal


Graphics
There  is a bear and ghost bats and cats makes it Halloween


Brand
haribo there is pictures of the sweets


Characters
they have made a character which is the  bear


Narrative
it sorter creates a story about Halloween with all the new sweets


Intertextuality


it reminds me of the tv program count Dracula
Context
the advert dose fit in with the magazine it is in and its based in a graveyard


Target
Audience
the target audience is everyone that reads the magazines


Advertising techniques
creating a character peer approval



Overall
makes me feel like if i don’t have haribos we cant be celebrating Halloween properly




https://www.google.co.uk/search?q=haribo+halloween&espv=2&biw=1280&bih=923&source=lnms&tbm=isch&sa=X&ei=3peJVMewIMj3UJHRgagB&ved=0CAYQ_AUoAQ#tbm=isch&q=haribo+halloween+print+advert&facrc=_&imgdii=_&imgrc=F_HWF5q0bWs3OM%253A%3BOAZh1bLzLobEpM%3Bhttp%253A%252F%252Fwww.dormousestudios.com%252Fimages%252Fartwork%252Fwebartwork%252FHARIBO_HalloweenWeb.jpg%3Bhttp%253A%252F%252Fwww.dormousestudios.com%252F%3B3236%3B2288

After analysing television and radio adverts for haribo I then looked at the style of advertising they use in magazine and newspaper adverts.
I started looking at the writing in the advert to see what it was saying and in this case it is formal And I feel that it in different fonts
The graphics or images in the advert make us think about Halloween and helps us to make sense of the story or make us relate to the characters in the advert or they make us concentrate on the product haribo
The brand is not shown because they put the name and I think it is important because it does not over kill it
The characters in the ad are there because they want to make there own character I think they chose the characters because its been there since the company started and they are a good selling point because it’s a bear
The story of the advert suggest to me that its sweets for Halloween
Although I am unsure of where the advert was placed I feel that it would be best placed in a magazine such as kerang because the intended target audience would also look at and read magazines like that.
The intended target audience for the advert is any age and any sex any other info you think is relevant and the advert and I feel this because
The advertising techniques used in the advert were create a character and peer proval you can tell because they create a character which is the bear its peer proval about Halloween
Overall I think the advert was effective because in my opinion is if you don’t have haribos you cant celebrate Halloween properly  I feel it could have been better if they had contact details because we don’t know how to get any of them.

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